You see, with a laptop, the wonderful world of wireless internet access and some discipline, I was able to publish client blogs, answer emails and deal with any emergencies while on the road and still enjoy my family and our time together. And as a Social Media Specialist, the bulk of the work I do is online, meaning, I have an easily transportable office! It doesn’t matter if I am sitting in my home office in Newmarket, Ontario, in a hotel in Cape Breton, Nova Scotia or in Europe for that matter.
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Do you have a Facebook Business Page? Do you have a Welcome Page set up as a landing page for first time visitors? Why might this be important?
Have you noticed when you visit people’s business pages, you are bouncing back and forth between the info tab, the small bio under the person’s graphic and reading the wall to get a sense of who this person is and what their business is about? I know I do.
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In a recent informal survey of local small business owners, I was surprised to learn how many still rely on costly Telephone Directory listings as a primary means of marketing their business. Interestingly, when I asked them how they themselves find products and services that they are looking for, most said they did their looking online. There seems to be a disconnect between what they do and what they expect their prospects and clients to do.
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With the explosion of Facebook profiles and business pages, what are you doing to make your page stand out? As a Social Media Specialist, I help my clients impress and stay top of mind in the Facebook and Social Media space. Here are 3 tips on things you can do to make your Facebook Business Page sing.
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Recently, I embarked on a mission to try and green my office as much as possible. I was on Rogers Daytime (TV) a couple of weeks ago and provided these ways to green your office on the show. Since then, I have had a few people ask me to repeat these tips, so I decided to dedicate my blog to this topic this week. With Earth Day around the corner, I think this is a timely topic. I hope some of these tips will help you as well.
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A blog is a great way for you to give your community fresh, valuable information on a regular basis. I did a post on top 10 tips on blogging back in the Fall. If you would like to read it, you’ll find it here. The questions is, does one go with .com or .org? I like the analogy that Matt uses here of owning a home vs renting. Personally, I would much rather own my own and be in control of my own destiny. Wouldn’t you? While the low maintenance aspect of the .com site may seem attractive, what does Matt mean here when he says in the .com version, you have ‘no yard’, and you ‘can’t knock down the walls’? Here are a few key differences you should be aware of.
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Posted in Brand Management, Business, Marketing, Outsourcing, Public Relations, Reputation Management, Social Media, Social Networking, VA, Virtual Assistant on Mar 12th, 2010
3 Ways to Reputation Management – Keeping An Ear to the Ground Yes, it’s true! People talk about their life experiences – good or bad every day. In the past, they would tell their friends, family and co-workers, but here’s what’s changed. Now anyone can go online and spread word of that experience… with the [...]
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I will share 5 tweets here and give you some ideas as to how these tweets might have been done differently. This individual is in the ec0-friendly industry and their profile implied that they were looking for business contacts. The following tweets are not business related. Here is how they might have gone about these tweets a little differently to showcase their expertise, and share value add information to their target audience. See how you can use these examples and adapt them to your own environment.
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Posted in Advertizing, Brand Management, Business, Marketing, Outsourcing, Public Relations, Reputation Management, Social Media, Social Networking, VA, Virtual Assistant on Sep 1st, 2009
Twitter is the little rock star of the Social Media world. Who would have thought that 140 characters could be so powerful? Millions are using Twitter as a means of driving traffic to their own sites, to others’ sites and for communicating with the masses in real time. Yet for some, Twitter still seems a mystery. As a Social Media Specialist VA, I coach clients on Social Media usage. Here are my top 5 No-No when it comes to Twitter!
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Posted in Business, Family, Virtual Assistant on May 14th, 2009
As a busy Virtual Assistant, wife and mom, my usually well organized household occasionally goes to hell in a handbasket. Yesterday was one of those days.
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