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Tag Archive 'VA'

Twitter is the little rock star of the Social Media world. Who would have thought that 140 characters could be so powerful? Millions are using Twitter as a means of driving traffic to their own sites, to others’ sites and for communicating with the masses in real time. Yet for some, Twitter still seems a mystery. As a Social Media Specialist VA, I coach clients on Social Media usage. Here are my top 5 No-No when it comes to Twitter!

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Not everyone has the skills to successfully implement the first 6 strategies I’ve outlined above. Using a Social Media Specialist Virtual Assistant can be a good way to achieve success. This doesn’t mean that you can offload the entire responsibility onto your VA for your Social Media campaign. Social Media requires your authentic voice which allows your readership to get to know who you are and what you are about. What a VA CAN do, is help you identify your goals and strategies, and take on some of the tasks that require things like research, optimization, syndication, fine-tuning and basically help you stay on track. I offer coaching and consulting, assessment and strategy, profile set-up and ongoing maintenance and support.

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I was thinking the other day that this might be why I am so passionate about Social Media. It allows me to ‘travel’ and meet new people. Through the magic of the Internet, I have had the opportunity to meet and develop wonderful relationships with people all over the world. Even though I haven’t traveled to their cities in person, I’ve had the opportunity to learn about them, their families and their cities. But equally important, I’ve had the opportunity to learn about their businesses – their goals and aspirations and even their struggles.

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I wonder how many businesses out there are paying attention to the change that is going on in terms of brand and reputation management. With the proliferation of Social Media, the power to define and control a brand is now shifting from corporations and institutions to individuals and communities.

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A good partnership with a Virtual Assistant can be like a well oiled dressage team. Each contributes masterfully. One excels because of the other. The magic comes from repeated long term effort on both parts to achieve success and will overtime, appear effortless. A really good partnership means both parties know when to be the horse and when to be the rider.

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Digging for China

As a busy Virtual Assistant, wife and mom, my usually well organized household occasionally goes to hell in a handbasket. Yesterday was one of those days.

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The video is both entertaining and educational. So why is it that there are so few views? Why is no one jumping on proliferating this link as they did for Susan Boyle just weeks ago. Surely everyone knows by now that the rainforests are the lungs of the plant. This is critical situation. Why aren’t we banding together to keep this issue at the forefront?

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Unless you own shares in this company, why on earth would you waste valuable advertizing dollars to promote their product when you could easily customize the signature block to include your own business name and contact information and whatever other data that is pertinent to marketing and growing your business?

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Applications like Twitter have seen huge growth recently not just in North America but worldwide and no doubt celebrities have aided that growth with their reach. Because of them, millions more have come to know the power of Social Media whether they use it for personal use or to grow their business.

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Struggling with Social Media and where it fits into your overall marketing strategy?
Unsure of which Social Media applications to invest in?
Or, do you find yourself wanting to jump on the bandwagon just because everyone else is?
Have you lost track of the big picture?

As a Social Media Specialist VA, there are lots of ways that I can help you decipher where you should be spending your time and effort and whether you should be there at all.

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