With Twitter usage up dramatically lately, it would appear that many are beginning to realize its potential to really help drive their business forward. Check out this interview that Chris Brogan did recently with Restauranteur Joe Sorge who owns AJ Bombers in Milwaukee, Wisconsin. See how Twitter has in his words, ‘built his business’.
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As a Social Media Specialist, I coach my clients to use their blog site as their hub so it was time to put my money where my mouth is. It’s so much easier for me now to maintain my Wordpress site than my static website.
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Posted in Business, Marketing on Jan 12th, 2010
It’s important to take a look at where your traffic is coming from. If you have invested considerable time in your social media sites, you should find that profiles like Facebook, Twitter, LinkedIn, etc., are great sources of traffic to your blog and to your website. You might also find, if you are pushing your blog posts out to the social bookmark sites, that places like Digg, Delicious and Stumbleupon for example are also a source of traffic for you. You will be able to see pretty quickly which sites are the ones that are working best for you and it is here that you should devote a little more time and attention.
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No matter what Social Media sites you are using, you need to have your sites inter-linked. Personally I have almost doubled my Facebook Fan page by having a fan box on my blog site. Making it easy for people to find you and follow you is key. People don’t have time to search all over the place for you. Time is precious. Make it easy for your prospects and clients to find and connect with you wherever they ‘hang out’!
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Clock’s Ticking and You Haven’t Even Looked At Your Social Media Sites Today? Prospects and Clients raise the concern about finding the time to commit to Social Media. After all, we are all busy professionals and many times it’s difficult to get done what needs doing in a day. As a Social Media Specialist Virtual [...]
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As a Social Media Virtual Assistant, I counsel my clients to use Twitter the same as other Social Media sites and that is as a form of relationship building. This means conversation. Would you have a conversation with someone just repeating the same 140 characters over and over again? No! The whole purpose of Twitter is to build that relationship by sharing useful, interesting information – industry related info, links to interesting articles, blogsites, helpful tips, hot discussions in the news and yes, even the occasional tweet about your family! Surely you can find enough things to talk about without repeating the same thing over and over.
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Video Trumps Text Every Time! It should come as no suprise to anyone that video is extremely popular. Why? Because many people learn by what they see rather than what they hear. Video is usually more entertaining and satisfies both senses. So video is a terrific way for business owners to reach their audience. The [...]
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Whether you agree with it or not, the internet world is buzzing with blogs. Wordpress.com alone reports over 7 million blogs registered on its .com site and over 2 million new blogs between January and May 2009. Why? Because blogs are an ideal way for business owners to regularly share fresh content on the web and build a relationship with their prospects and customers. Many are now using a blog site as their website. No more static site for them! There are several blog platforms to choose from but I suggest Wordpress. However, as a Social Media Specialist Virtual Assistant, I counsel clients not to use Wordpress.com. I suggest going to Wordpress.org and having a self-hosted site. This gives you total ownership of your files and their content. You will also have a wealth of plugins that you can use to optimize your site which would not be available to you on the .com site. If you don’t have the skills to get going on your own, many Social Media VAs like myself can help you.
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Grand-daddy Of The Social Media Sites I consider my LinkedIn profile like an “About Me” page on a website. I point people to my LinkedIn page to find out more about me. Why? Because LinkedIn is really your resume online! More importantly, you can keep your work history, activities, interests and personal information up to date yourself [...]
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Social Media Ain’t Just For the Young Folk! There are so many organizations out there that could benefit from using tools like Facebook. But all too often business owners think that these Social Media tools are for the younger generation. Well it’s time to wake up and smell the roses folks ‘cuz the fastest growing [...]
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