Marketing Your Local Business Online – Understanding Keyword Searches
Posted in Advertizing, Business, Marketing, Outsourcing, Social Media, Social Networking, VA, Virtual Assistant on May 5th, 2010
In a recent informal survey of local small business owners, I was surprised to learn how many still rely on costly Telephone Directory listings as a primary means of marketing their business. Interestingly, when I asked them how they themselves find products and services that they are looking for, most said they did their looking online. There seems to be a disconnect between what they do and what they expect their prospects and clients to do.
