Do you have a Facebook Business Page? Do you have a Welcome Page set up as a landing page for first time visitors? Why might this be important?
Have you noticed when you visit people’s business pages, you are bouncing back and forth between the info tab, the small bio under the person’s graphic and reading the wall to get a sense of who this person is and what their business is about? I know I do.
Read Full Post »
In a recent informal survey of local small business owners, I was surprised to learn how many still rely on costly Telephone Directory listings as a primary means of marketing their business. Interestingly, when I asked them how they themselves find products and services that they are looking for, most said they did their looking online. There seems to be a disconnect between what they do and what they expect their prospects and clients to do.
Read Full Post »
I will share 5 tweets here and give you some ideas as to how these tweets might have been done differently. This individual is in the ec0-friendly industry and their profile implied that they were looking for business contacts. The following tweets are not business related. Here is how they might have gone about these tweets a little differently to showcase their expertise, and share value add information to their target audience. See how you can use these examples and adapt them to your own environment.
Read Full Post »
