With Twitter usage up dramatically lately, it would appear that many are beginning to realize its potential to really help drive their business forward. Check out this interview that Chris Brogan did recently with Restauranteur Joe Sorge who owns AJ Bombers in Milwaukee, Wisconsin. See how Twitter has in his words, ‘built his business’.
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As a Social Media Specialist, I coach my clients to use their blog site as their hub so it was time to put my money where my mouth is. It’s so much easier for me now to maintain my Wordpress site than my static website.
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Posted in Advertizing, Brand Management, Business, Marketing, Outsourcing, Public Relations, Reputation Management, Social Media, Social Networking, VA, Virtual Assistant on Sep 1st, 2009
Twitter is the little rock star of the Social Media world. Who would have thought that 140 characters could be so powerful? Millions are using Twitter as a means of driving traffic to their own sites, to others’ sites and for communicating with the masses in real time. Yet for some, Twitter still seems a mystery. As a Social Media Specialist VA, I coach clients on Social Media usage. Here are my top 5 No-No when it comes to Twitter!
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Not everyone has the skills to successfully implement the first 6 strategies I’ve outlined above. Using a Social Media Specialist Virtual Assistant can be a good way to achieve success. This doesn’t mean that you can offload the entire responsibility onto your VA for your Social Media campaign. Social Media requires your authentic voice which allows your readership to get to know who you are and what you are about. What a VA CAN do, is help you identify your goals and strategies, and take on some of the tasks that require things like research, optimization, syndication, fine-tuning and basically help you stay on track. I offer coaching and consulting, assessment and strategy, profile set-up and ongoing maintenance and support.
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I wonder how many businesses out there are paying attention to the change that is going on in terms of brand and reputation management. With the proliferation of Social Media, the power to define and control a brand is now shifting from corporations and institutions to individuals and communities.
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A good partnership with a Virtual Assistant can be like a well oiled dressage team. Each contributes masterfully. One excels because of the other. The magic comes from repeated long term effort on both parts to achieve success and will overtime, appear effortless. A really good partnership means both parties know when to be the horse and when to be the rider.
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