As a Social Media Specialist Virtual Assistant, I have clients asking me to help them clarify between a Facebook Group and a Facebook Business Page. For many they appear to accomplish the same thing…but do they? Here are 3 major differences between Facebook Business Pages and Facebook Groups.
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As a Social Media Specialist, I coach my clients to use their blog site as their hub so it was time to put my money where my mouth is. It’s so much easier for me now to maintain my Wordpress site than my static website.
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No matter what Social Media sites you are using, you need to have your sites inter-linked. Personally I have almost doubled my Facebook Fan page by having a fan box on my blog site. Making it easy for people to find you and follow you is key. People don’t have time to search all over the place for you. Time is precious. Make it easy for your prospects and clients to find and connect with you wherever they ‘hang out’!
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Over the course of the next few days, you will notice something new on LinkedIn. You will be able to tie in your Twitter account to LinkedIn and when you post a status update, you will be able to send that update to Twitter and vice-versa.
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Posted in Social Media on Nov 5th, 2009
Needless to say, this kind of hacking makes me furious. I have spent a lot of time developing serious relationships with my followers. Most know that I wouldn’t send out that kind of message and certainly not in a DM- it’s definitely not my style but for others who are just getting to know me better, I wonder how this might have affected a blossoming relationship. How many out there got the message and didn’t tell me?
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Posted in Business, Marketing, Social Media on Oct 29th, 2009
ROI x 2? Social Media sounds great but where’s the Return On Investment, right? So many clients and prospects ask me how to measure your ROI. As a Social Media Specialist Virtual Assistant, the first question I always ask my clients is: What tool do you use to evaluate your ROI in general? Often times, [...]
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Clock’s Ticking and You Haven’t Even Looked At Your Social Media Sites Today? Prospects and Clients raise the concern about finding the time to commit to Social Media. After all, we are all busy professionals and many times it’s difficult to get done what needs doing in a day. As a Social Media Specialist Virtual [...]
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As a Social Media Virtual Assistant, I counsel my clients to use Twitter the same as other Social Media sites and that is as a form of relationship building. This means conversation. Would you have a conversation with someone just repeating the same 140 characters over and over again? No! The whole purpose of Twitter is to build that relationship by sharing useful, interesting information – industry related info, links to interesting articles, blogsites, helpful tips, hot discussions in the news and yes, even the occasional tweet about your family! Surely you can find enough things to talk about without repeating the same thing over and over.
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Video Trumps Text Every Time! It should come as no suprise to anyone that video is extremely popular. Why? Because many people learn by what they see rather than what they hear. Video is usually more entertaining and satisfies both senses. So video is a terrific way for business owners to reach their audience. The [...]
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Whether you agree with it or not, the internet world is buzzing with blogs. Wordpress.com alone reports over 7 million blogs registered on its .com site and over 2 million new blogs between January and May 2009. Why? Because blogs are an ideal way for business owners to regularly share fresh content on the web and build a relationship with their prospects and customers. Many are now using a blog site as their website. No more static site for them! There are several blog platforms to choose from but I suggest Wordpress. However, as a Social Media Specialist Virtual Assistant, I counsel clients not to use Wordpress.com. I suggest going to Wordpress.org and having a self-hosted site. This gives you total ownership of your files and their content. You will also have a wealth of plugins that you can use to optimize your site which would not be available to you on the .com site. If you don’t have the skills to get going on your own, many Social Media VAs like myself can help you.
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