Do you have a Facebook Business Page? Do you have a Welcome Page set up as a landing page for first time visitors? Why might this be important?
Have you noticed when you visit people’s business pages, you are bouncing back and forth between the info tab, the small bio under the person’s graphic and reading the wall to get a sense of who this person is and what their business is about? I know I do.
Read Full Post »
In a recent informal survey of local small business owners, I was surprised to learn how many still rely on costly Telephone Directory listings as a primary means of marketing their business. Interestingly, when I asked them how they themselves find products and services that they are looking for, most said they did their looking online. There seems to be a disconnect between what they do and what they expect their prospects and clients to do.
Read Full Post »
Posted in Advertizing, Brand Management, Business, Marketing, Outsourcing, Public Relations, Reputation Management, Social Media, Social Networking, VA, Virtual Assistant on Sep 1st, 2009
Twitter is the little rock star of the Social Media world. Who would have thought that 140 characters could be so powerful? Millions are using Twitter as a means of driving traffic to their own sites, to others’ sites and for communicating with the masses in real time. Yet for some, Twitter still seems a mystery. As a Social Media Specialist VA, I coach clients on Social Media usage. Here are my top 5 No-No when it comes to Twitter!
Read Full Post »
I wonder how many businesses out there are paying attention to the change that is going on in terms of brand and reputation management. With the proliferation of Social Media, the power to define and control a brand is now shifting from corporations and institutions to individuals and communities.
Read Full Post »
Posted in Advertizing, Business, Marketing on May 1st, 2009
Unless you own shares in this company, why on earth would you waste valuable advertizing dollars to promote their product when you could easily customize the signature block to include your own business name and contact information and whatever other data that is pertinent to marketing and growing your business?
Read Full Post »
