5 Reasons to Go Self-Hosted

Plugging into the Difference – WordPress .com or .org

As a Social Media Specialist, I have clients who wonder why they should have a blog and the difference between WordPress.com and WordPress.org.  Matt Mullenweg, founding developer of WordPress gives a great interview below on the usage of WordPress and offers a great analogy on the difference between the .com and .org options.  Listen in and hear what Matt has to say.

I am not only a big proponent of having a blog, I recommend using your WordPress site as your hub. As many of you probably already know, I collapsed my static website at the end of last year and folded that content into the back pages of my WordPress blog. The reason I did that, was

  • to cut down on having to maintain two sites, and more importantly,
  • my WordPress site is a great place for me to communicate with my readers, establish great relationships and build community. My readership has gone up considerably and I have many more returning visitors to my site in having done this. Google Analytics tells me so!

A blog is a great way for you to give your community fresh, valuable information on a regular basis.  I did a post on Top 10 Tips on Blogging back in the Fall.   If you would like to read it, you’ll find it here.  The questions is, does one go with .com or .org? I like the analogy that Matt uses here of owning a home vs renting. Personally, I would much rather own my own and be in control of my own destiny. Wouldn’t you?  While the low maintenance aspect of the .com site may seem attractive, what does Matt mean here when he says in the .com version, you have ‘no yard’, and you ‘can’t knock down the walls’?  Here are a few key differences you should be aware of.

1. In the .com version, WordPress has proprietary ownership of all your content. Because you have your material installed on their site, there is the risk of them shutting you down if they don’t like your content.  One should read the terms of service before signing up for a .com site.

2. In the .com version, you must use the templates they have to offer.  You cannot modify the template layout, look and feel and you run the risk of looking like every other .com site out there.

3. You cannot install any of the vast array of plugins that are available to you in the .org version.  There are literally hundreds of developers coming out with new templates and plugins all the time and I install many of them on my clients’ sites – things like the Facebook and Twitter plugins for example,  that allow interconnectivity between all of your social media sites.   So functionality in my opinion, is much lower here than on a .org site.

4. You cannot do affiliate marketing on your .com site.

5. A .com site screams NEWBIE!! :-)

There is a VIP option (not free) that allows you more control.  Matt discusses this in the video but as he says, they turn away many inquiries. This would be for larger organizations with a huge online blog presence.

If you are someone who just wants to publish a personal blog, then the .com site is probably fine.  If you are using your blog for business purposes however, I would recommend the .org version for the reasons stated above.  It is true, there is more maintenance and responsibility in maintaining your own site, but that is where I come in.  Using the services of a Social Media specialist who sets up WordPress blogs will be very helpful  not only in the site design, but in its functionality.  I also make sure all your social media sites interconnect and talk to one another.  It is so important for your community to find you no matter where they hang out online.

What have your experiences been like?  I love getting feedback.  And here on my site, you’ll get commentluv.  For all you bloggers out there, leave a comment, and you can link back to your own blog. How great is that?  But you don’t have to be a blogger to leave me a comment, I want to hear from everyone.

While physically located in , Ontario where I live with my family, as a VA, I’m virtually yours anywhere….

Until next time,

Joanne

One thought on “5 Reasons to Go Self-Hosted

  1. Pingback: Top 10 Things Your Website Should Have | Joanne Burgess Certified Social Media Specialist Ontario

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